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MARKETING ADVICE

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Read more about the article 12 Reasons Businesses Should Invest Heavily Into Online Marketing After Lockdown

12 Reasons Businesses Should Invest Heavily Into Online Marketing After Lockdown

  • Post published:July 4, 2022
  • Post category:MARKETING ADVICE

Marketing Advice12 Reasons Businesses Should Invest Heavily Into Online Marketing After Lockdown As Covid-19 restrictions are slowly eased, and we emerge into something resembling normality post-pandemic, many companies will be…

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Read more about the article Content distribution and how it powers inbound marketing

Content distribution and how it powers inbound marketing

  • Post published:May 2, 2022
  • Post category:MARKETING ADVICE

Marketing AdviceContent distribution and how it powers inbound marketingDistribution is the key difference between a bestseller and dud, or a random pic becoming a meme. In inbound marketing, great content might be the…

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Read more about the article Hitting that moving target: What is integrated marketing?

Hitting that moving target: What is integrated marketing?

  • Post published:April 20, 2022
  • Post category:MARKETING ADVICE

Marketing Advice Hitting that moving target: What is integrated marketing?  A good marketer recognises that to continue to grow long term, a business needs to start building a brand.This is…

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Read more about the article Inbound tips to integrate and improve your traditional marketing

Inbound tips to integrate and improve your traditional marketing

  • Post published:March 14, 2022
  • Post category:MARKETING ADVICE

Marketing Advice Inbound tips to integrate and improve your traditional marketing What is inbound marketing and what are the advantages of combining the inbound methodology with your digital and traditional…

Continue ReadingInbound tips to integrate and improve your traditional marketing
Read more about the article CHOOSING THE BEST COLOURS FOR YOUR LOGO

CHOOSING THE BEST COLOURS FOR YOUR LOGO

  • Post published:February 28, 2022
  • Post category:MARKETING ADVICE

Marketing Advice CHOOSING THE BEST COLOURS FOR YOUR LOGO Choosing colours for your logo is not simply an aesthetic choice. It’s important to consider the meaning behind the colours and how you’d…

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Read more about the article The Buyer Persona: Research That Tells a Customer’s Story

The Buyer Persona: Research That Tells a Customer’s Story

  • Post published:February 21, 2022
  • Post category:MARKETING ADVICE

Marketing Advice The Buyer Persona: Research That Tells a Customer’s StoryIs buyer persona just yet another buzzword in marketing? Not according to the statistics!  In order to make informed decisions around…

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Read more about the article Marketing vs. Advertising vs. Branding

Marketing vs. Advertising vs. Branding

  • Post published:April 25, 2021
  • Post category:MARKETING ADVICE

Marketing vs. Advertising vs. BrandingMarketing Advice MARKETING VS. ADVERTISING VS. BRANDING  It’s no secret that there is a lot of confusion between marketing, advertising and branding. But I think marketers are…

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Read more about the article WHAT IS THE CONSUMER JOURNEY?

WHAT IS THE CONSUMER JOURNEY?

  • Post published:March 15, 2021
  • Post category:MARKETING ADVICE

WHAT IS THE CONSUMER JOURNEY?Marketing Advice What Is The Consumer Journey?The consumer journey is the complete sum of experiences that customers go through when interacting with your company and brand. Instead…

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Read more about the article WHAT IS A BRAND CONCEPT?

WHAT IS A BRAND CONCEPT?

  • Post published:March 15, 2021
  • Post category:MARKETING ADVICE

WHAT IS A BRAND CONCEPT?Marketing Advice What Is A Brand Concept?A brand concept is a general idea and abstract meaning behind a brand. It is used to give consistency to…

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Read more about the article 21 REASONS TO BELIEVE IN 2021

21 REASONS TO BELIEVE IN 2021

  • Post published:February 17, 2021
  • Post category:MARKETING ADVICE

21 REASONS TO BELIEVE IN 2021 Marketing Advice 21 REASONS TO BELIEVE IN 2021 Things to Hang On to & Focus On. Yes, ‘certainty’ is not always within reach. But there…

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Recent Posts

  • 12 Reasons Businesses Should Invest Heavily Into Online Marketing After Lockdown
  • Content distribution and how it powers inbound marketing
  • Hitting that moving target: What is integrated marketing?
  • Inbound tips to integrate and improve your traditional marketing
  • CHOOSING THE BEST COLOURS FOR YOUR LOGO
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